More info on Wikipedia
Quick Facts
- Nike operates retail stores under the name Niketown
- It has the widely known trademark "Just do it"
- The logo of Nike is "Swoosh"
- Nike was founded by a track athlete and his coach
- Nike was originally a distributor of the Japanese shoe maker Onitsuka Tiger
Expert summary
Nike, Inc. is a major sportswear and equipment supplier in the United States. It is headquartered in Oregon, near Beaverton. Nike is renowned as the world’s leading supplier of athletic shoes and apparel. It also manufactures other items of sports equipment. Its total revenue was $16 billion in 2007. It employs a total of about 30,000 people worldwide. Nike was founded in 1962 as Blue Ribbon Sports by Bill Bowerman and Philip Knight. It adopted the present name in 1978. The name ‘Nike’ has been taken from the name of the Greek goddess of victory. Nike has subsidiaries like Cole Haan, Hurley International, Umbro, and Converse. It markets its products under different brand names.
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